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Chris Pierce : “Boards should be composed of professionals who ask difficult questions”
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Nicholas RAINER  |  21/05/2010

Professor Chris Pierce, formerly Director of Professional Standards and Professional Development at the Institute of Directors (IoD) in the UK, and former Director of the Centre for Director Education at Leeds Business School, gives his views on Corporate governance.

■ Corporate governance: buzzword or agent of transformation?

Corporate governance is a relatively new term. It’s seen as a way of creating an engine of growth in terms of employment, efficiency and productivity within businesses. It only really integrated popular parlance as recently as ten years ago. Basically, it’s about the way in which a company is managed and controlled. It applies to listed and unlisted companies in the private sector, to NGOs, parastatals, state-owned enterprises in fact it applies to any organization interested in improving the way it is governed, with regards namely to its constitution, articles of association, memorandum of association, policies, bylaws, strategies and code of ethics. About eight years ago, the Mauritian government invited the World Bank to explore the level of corporate governance here. One of the recommendations of the report developed by the World Bank was the setting up of a Mauritius Institute of Directors (MIoD), which would be responsible for encouraging and promoting corporate governance.

■ What’s the most basic prerequisite for sound corporate governance?

The most important area is probably leadership from the top. That’s why most new developments in the field of corporate governance focus on the chairmen, CEOs, finance directors, the executive and non-executive directors, company secretaries, etc. because they have the discretion to decide how the company is managed and directed.

■ On a scale of one to ten, how would you rate Mauritius’s performance in terms of corporate governance?

In terms of general ease of doing business, Mauritius is in the top twenty countries in the world according to the World Bank. You have legislation which states how companies should be managed, as well as a code of corporate governance that is comparable with that of any other country in the region and which has just been reviewed by the national committee in order to gauge just how well it’s operating and where it can be improved. This is evidence that Mauritius is not resting on its laurels and is concerned about implementing the best international practices. For that to happen, directors must both be aware of what’s happening and have the desire to incorporate corporate governance into their operations.

■ And that’s the tricky part, isn’t it? Desire isn’t really something that can be imposed.

That’s partly what the MIoD’s programmes are about: not just telling people what they need to do but also about the practical skills they need to implement corporate governance through team rather than individual leadership.

■ The days when companies were just money-making machines seem to be over. Governments and communities also expect them to behave responsibly with regard to society and the environment. Can corporate governance really help them achieve is?

At the very least, when a decision is being made at board level, the directors should ask not only how it’s going to affect the company but also how it’s going to impact upon the community, the environment and other areas of public interest and concern. In the same way the individuals comprising the company should behave like responsible citizens so too should the corporation behave responsibly as a corporate citizen. That’s where Corporate Social Responsibility (CSR) comes in.

■ It also brings us smack bang to the next question. Government recently imposed a 2% levy on profits for CSR. Companies denounced this, saying that CSR is by definition voluntary. A storm in a teacup?

Obviously, it’s up to government to make decisions for the good of the public interest. If left to their own devices, certain companies might decide during years of hardship not to engage in socially responsible activities. The levy is a mechanism to ensure that companies do behave responsibly by making these funds available.

■ Another one of your specializations is government regulation. The financial crisis showed what can happen when there’s inadequate regulation. But we also know that too much regulation can stifle creativity. Any chance of a middle way?

That’s what everybody wants to know. I believe in free enterprise and in the power of the market. But when certain situations exist, such as monopolies, oligopolies and cartels, they might not act in the interests of all the stakeholders. Some of the behaviour of the investment banks in recent years has been highly questionable and they’re currently being investigated by the relevant authorities. In the UK, there are all sorts of investigations. As a result, we’re trying to learn from what’s happened and stop it from happening again in the future.

■ And what, for instance, are we meant to have learnt?

We’ve learnt that boards should be more active, they should be composed of more professionals who ask difficult questions and are much more demanding of evidence. Risk management should also be considered far more cautiously.

■ In essence then, the change has to come from within. Is that realistic given the massive amounts of money involved?

Yes, but it involves a complex change in the values of the organization, its work culture, practices and so on. But the big change has to come from the top: the chairman has to behave responsibly, as do the directors.

■ The problem is they often have different interpretations about what “being responsible” consists of. How does one avoid conflicts between the chairman and the CEO, for instance?

The chairman manages the conduct of the board meetings whereas the CEO manages the business. Both are appointed by the board of directors so the latter should ensure that there is the appropriate chemistry between the two, that their respective roles and responsibilities are absolutely clear. The common situation is to have the two roles separated and, in the majority of cases, it works.

Interview by Nicholas RAINER

    

Commentaires

Par:-Patriot
Thank you for this excellent interview. A good wake up and refreshing call for Mauritius – both Government and private sector. Besides so many pertinent issues raised, the other good thing in this interview is that the interviewee is not a Mauritian. If he was he would already be doomed by now. “Nul n’est prophete dans son pays”. However, if we continue to generalize the issue of Corporate Governance, all those who are flouting the noble principles will continue to pose, for the gallery, as the most fervent disciples of good corporate governance. We see a lot of them everyday in the news. Those are the ones uttering the words ‘good corporate governance’ abusively as compared to those who actually practice it. Most of the institutions in Mauritius, whether public or private, do exactly contrary to the fundamentals of Governance. And yet, just observe how Chairmen, CEO’s and Directors of many institutions are swift at presenting themselves as revered gurus of corporate governance. Look at the JEC. Does any one really know how the Chairman is selected? Anyone dares to ask difficult questions on the Board, he/she becomes immediately a nuisance to be chopped off. The JEC will preside over committees on corporate governance and even come up with a Code of Conduct for others. Once a respected and former Secretary General of one of the key private sector institutions had dared raise some pertinent questions in favor of the business community and national economy. That stance did not please the then Minister of Finance (later PM). Luckily the Board of that institution was fair to admit that its Secretary General was perfectly right in his statement. And the Board sacked him. Likewise for another such vocally and actively efficient institution until it has gone safely into hibernation. Look at Air Mtius. Can any sound minded person accept it that the Chairman (esp. the past one) and CEO are in post because of their extraordinary talents to pilot the national carrier thro' the turbulent economic zone? Most of the Board members are only after the perks and the glory. Look at Enterprise Mauritius. This is the best school for Corporate Governance. One gets to learn exactly what should NOT be done in any enterprise. The chairman wakes up every morning only to look for a fight with the CEO or to chase away the rare professionals whose faces he simply hates. And to secure the support of his Board to his nasty hidden agenda, he arranges to send them (and even his little spies within) on official missions abroad, travelling first or business class and with double-pocketful per diem. One of his spies even obtained the services of a Lady-in-Waiting during the mission paid out generously from public funds. At times even relatives of Board members are ambushed in such missions. And the guys are quite happy in their only role of marching on the chairman’s orders. Expecting them to ask difficult questions on the Board is like asking them to shoot themselves not in the foot but in their brainless head. Likewise, if one looks closely at what political nominees are maneuvering behind the back of their masters, one will realize to what extent Boards of Directors in Mauritius are deeply rotten. The worst is when true professionals, who understand their tricks, are chased away or intentionally subjected to a constant atmosphere of fear and terror by the chairmen. By the time you finish reading this interview, you will surely hear one of those chairmen or CEO’s giving lessons to the nation on corporate governance. A section of the press will even glorify them depending on where they stand politically, racially, socially etc. For Mauritius to succeed, it’s but high time that those heaps of non-sense be denounced. When professionals are silenced, the nation does not get to know what it does not know. When good people keep quiet, the world becomes still more rotten !!
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